The secret society - illuminati Essay Example for Free

The mystery society illuminati Essay This article is about the mystery society. For the film, see Illuminata (film). For the Muslim recondite school, see Illuminationism. For different utilizations, see Illuminati (disambiguation). Adam Weishaupt (1748â€1830), author of the Bavarian Illuminati. The Illuminati (plural of Latin illuminatus, edified) is a name given to a few gatherings, both genuine and imaginary. Generally the name alludes to the Bavarian Illuminati, an Enlightenment-time mystery society established on May 1, 1776 to restrict odd notion, bias, strict impact over open life, maltreatment of state power, and to help womens training and sexual orientation equity. The Illuminati were banned alongside other mystery social orders by the Bavarian government initiative with the support of the Roman Catholic Church, and for all time disbanded in 1785.[1] In the quite a long while following, the gathering was criticized by traditionalist and strict pundits who guaranteed they had refocused and were liable for the French Revolution. In ensuing use, Illuminati alludes to different associations guaranteeing or implied to have unconfirmed connects to the first Bavarian Illuminati or comparable mystery social orders, and regularly asserted to scheme to control world undertakings by engineering occasions and planting operators in government and enterprises to build up a New World Order and addition further political force and impact. Key to probably the most generally known and expand paranoid ideas, the Illuminati have been portrayed as sneaking in the shadows and calling the shots and switches of intensity in many books, motion pictures, TV programs, funnies, computer games, and music recordings. The development was established on May 1, 1776, in Ingolstadt (Upper Bavaria) as the Order of the Illuminati, with an underlying participation of five,[2] by Jesuit-showed Adam Weishaupt (d. 1830),[3] who was the principal lay teacher of standard law at the University of Ingolstadt.[1] It was comprised of freethinkers as a branch of the Enlightenment and appears to have been demonstrated on the Freemasons.[4] The Illuminatis individuals took a promise of mystery and vowed submission to their bosses. Individuals were isolated into three principle classes, each with a few degrees, and numerous Illuminati parts drew enrollment from existing Masonic cabins. The objectives of the association included attempting to dispense with strange notion, partiality, and the Roman Catholic Churchs control over government, theory, and science; attempting to lessen harsh state maltreatment of intensity, and attempting to help the instruction and treatment of ladies as scholarly equals.[1] Originally Weishaupt had arranged the request to be named the Perfectibilists.[2] The gathering has additionally been known as the Bavarian Illuminati and its belief system has been called Illuminism. Numerous persuasive erudite people and dynamic government officials considered themselves individuals, including Ferdinand of Brunswick and the ambassador Xavier von Zwack, the second-in-order of the order.[5] The request had branches in most European nations: it supposedly had around 2,000 individuals over the range of ten years.[1] It pulled in artistic men, for example, Johann Wolfgang von Goethe and Johann Gottfried Herder and the authoritative dukes of Gotha and Weimar. In 1777, Karl Theodor became leader of Bavaria. He was a defender of Enlightened Despotism and his administration restricted every mystery society including the Illuminati. Inner break and frenzy over progression went before its downfall.[1] A March 2, 1785 government proclamation appears to have been final knockout to the Illuminati in Bavaria. Weishaupt had fled and archives and inner correspondences, seized in 1786 and 1787, were along these lines distributed by the administration in 1787.[6] Von Zwacks home was looked to reveal a significant part of the gatherings literature.[5] Barruel and Robison Somewhere in the range of 1797 and 1798 Augustin Barruels Memoirs Illustrating the History of Jacobinism and John Robisons Proofs of a Conspiracy both promoted the hypothesis that the Illuminati had endure and spoken to a continuous global trick, including the case that it was behind the French Revolution. The two books end up being exceptionally mainstream, prodding reprints and summarizes by others[7] (a prime model is Proofs of the Real Existence, and Dangerous Tendency, Of Illuminism by Reverend Seth Payson, distributed in 1802).[8] Some reaction was basic, for example, Jean-Joseph Mouniers On the Influence Attributed to Philosophers, Free-Masons, and to the Illuminati on the Revolution of France.[citation needed] Robison and Barruels works advanced toward the United States. Across New Britain, Reverend Jedidiah Morse and others lectured against the Illuminati, their messages were printed, and the issue followed in papers. The worry subsided in the primary decade of the 1800s, however had some restoration during the Anti-Masonic development of the 1820s and 30s.[2] Modern Illuminati A few later and present-day friendly associations guarantee to be slipped from the first Bavarian Illuminati and straightforwardly utilize the name Illuminati. Whatever gatherings utilize a minor departure from The Illuminati Order for the sake of their organization,[9][10] while others, for example, the Ordo Templi Orientis use Illuminati as a level inside their associations chain of importance. Be that as it may, there is no proof that these present-day bunches have amassed critical political force or impact, and they elevate unverified connects to the Bavarian Illuminati as a methods for pulling in enrollment as opposed to attempting to remain secret.[1]

Source Evaluation Essay Example | Topics and Well Written Essays - 750 words - 6

Source Evaluation - Essay Example Fundamentals of Strategic Management is a complete rundown of the book Strategic Management: An Integrated Approach composed by similar writers. The book follows a structure that is likewise utilized in the bigger form so as to help students in the distinguishing proof and the accentuation of key ideas in progressively succinct and refreshed manners. The introduction of content in this book is established on genuine practices just as contemporary reasoning and highlights an expanded significance on the idea of plans of action as a way of seeing the issues of upper hand. The book likewise includes dynamic research, a more current key administration hypothesis just as a hand-on approach that permits the peruser to investigate the primary subjects in the executives, for example, corporate execution, innovation just as business morals among others. Furthermore, it likewise it additionally incorporates a top notch case program that looks at organizations of changed sizes locally and all a round with the goal that perusers may accomplish an encounter as they put section ideas into handy occasions in various events. Charles Hill and Gareth Jones consider Wal-Mart’s plan of action as being founded on buying merchandise from providers at the most reduced rates conceivable and afterward exchanging similar items to its clients at beneficial costs that are as low as could reasonably be expected (120). The organization has concocted techniques that have empowered it to position in a way that continues working expenses at the base so as to guarantee that clients get the most minimal costs every day with ceaseless value rollbacks. From initiation, the organization has been utilizing methodologies that expansion its effectiveness in different manners including guaranteeing low item separation just as focusing on mass markets. Wal-Mart’s plan of action that depends on limits for its retail clients is established on the possibility that low costs will bring about lower costs. After distinguish methods of

Hines Ward, UGA Graduate and Dance Champion - UGA Undergraduate Admissions

Hines Ward, UGA Graduate and Dance Champion - UGA Undergraduate Admissions Hines Ward, UGA Graduate and Dance Champion While this is for the most part an Admissions blog for the University of Georgia, I would be remiss if I did not mention the latest Dancing with the Stars winner and UGA Graduate, Hines Ward! While I am not a fan of DWTS (although my wife is), I have been drawn to this years show due to the participation of Hines Ward. Ward was a great football player at UGA in the mid-1990s, but he has an even more remarkable personal story. As a Korean/African-American student raised by a single mother who at first spoke little English and worked three jobs to support her family, he dealt with prejudice family turmoil. He then attended UGA, where he gave it his all by playing three different positions under two different coaching staffs. After UGA (and his college degree!), he signed with the Pittsburgh Steelers, and is now in his 15th year with the team. Throughout his professional career he has garnered numerous honors and awards (Super Bowl MVP, 4 time pro-bowl selection, most catches and receiving yards by a Steeler, etc.), and is a leader on and off the field. In 2006, he created the Hines Ward Helping Hands Foundation, which benefits multi-racial children in South Korea, and in 2010 he was named as a member of the Presidents Advisory Commission on Asian Americans and Pacific Islanders. And last night, he was named the winner of the 2011 Dancing with Stars Competition! Congratulations to Hines Ward, a great person and a wonderful UGA Alumnus! Go Dawgs!

Gun Control Laws Should Have A Good Middle Balance

While some people say it takes away their rights , Gun control is a good thing because Less crimes will be committed by firearms, Gun control is good for everyone s safety , and Countries with stricter gun control has less death by firearms .America has the highest amount of gun related deaths each year in the world. â€Å"In Germany 381, in France 255, in Canada 165 in the United Kingdom 68, in Australia 65, in Japan 39 and in the United States, 11,127† (Moore Michael, 51:15-51:48). Since the United States has the most number of deaths, it is quite important to have tight gun-control laws that restrict people from owning or having in possession dangerous firearms like machine guns, or anything automatic. Gun-control laws should find a mid†¦show more content†¦However, the United States government should be able to regulate the types of gun’s Americans can own and who can own those guns because times are not the same and American’s mental health system i s broken. This can cause a poor choice in how a gun is used. Many decades ago, the United States was once a great country in which a gun was considered to be needed and essential to survive and protect your family. â€Å"As Americans civilized the wilderness, they would eventually be able to rely not just on their own skills at individual self-defense for protection, but on laws and civil authorities and the other institutions of government they were building † ( Whitney, Pg. 103). The United States did not have the amount of civil authorities that we have today. Americans back then had to rely on their guns to protect themselves as laws changed and were made. Times were different in early America and that is a big reason why the Second Amendment was ideal. Guns, such as the AK-47, had not existed yet. Firearms in the early years were too slow to load and that is one of the reasons why gun control was not such a serious issue In the early United States History. Gun control has become necessary throughout our history as different types of guns have emerged and people became interested for our civic duty but for the entertainment ,or even violence. The National Firearms Act, enacted in 1934, â€Å"All gun sales and gun

US Navy South Dakota-class (BB-49 to BB-54)

The Great Change (Langston Hughes) Free Essays

One of the most important men in the Harlem Renaissance was Langston Hughes. His identity was formed in the neighborhood of New York City although it was said that he had much travel in his life that he can be considered as the man with no roots at all. But Langston had his heart dedicated to voicing out the experiences and the sorrow of the African American people. We will write a custom essay sample on The Great Change (Langston Hughes) or any similar topic only for you Order Now During his time, he created poems, plays, and books about the black making real their status in the society. He was one of the great men who were against racism and inequality. He found direction in his life not just through writing but also to listening to jazz and blues. He was the kind of man who would sit in a bar and listen to music and in that way he created a new direction not just in his poetry but in art itself. His importance and value was seen in the way he made other blacks to reach out their longings to the society, their wanting not just to be free from racism but also to be seen and valued like the whites. Hughes spoke of value as a man for the Blacks. The Harlem Renaissance characterized by new ideas was emphasized by Hughes through his music and poetry. One of his famous poem was â€Å"The Negro speaks of River† helped him make a good start in the world of poetry and cultural exposition. The Negro Speaks of Rivers (to W. E. B. B. DuBois) I’ve known rivers: I’ve known rivers ancient as the world and older than the flow of human blood in human veins. My soul has grown deep like the rivers. I bathed in the Euphrates when dawns were young. I built my hut near the Congo and it lulled me to sleep. I looked upon the Nile and raised the pyramids above it. I heard the singing of the Mississippi when Abe Lincoln went down to New Orleans, and I’ve seen its muddy bosom turn all golden in the sunset. In this poem, he gave significance to the â€Å"Blacks† being the builders of civilization, something that should be considered in history. For a long time, prior to the African American Cultural Movement, the black people have experienced injustice in different forms, whether at work, in school and in the community as a whole. Their existence was seen to be less than the white where some African American people would say that they never really existed at all. The poem speaks of the places known to every black, and it can be noticed that these places all have historical significance. The persona and his comrades not only look for significance and visibility but also for home. The poem creates an image of longing for home where there is comfort and justice. The words â€Å"lulled me to sleep† are quite powerful for the readers to see what is being longed for by the persona, that’s none other than tranquility within. This can be related to the home that the blacks have searched for a long time in the community of whites who dominated and received the best of what the world could offer. The poem also raises the blacks’ voice of considering them the builders of growth and civilization because they have always been there, in the past, in the present and in the future. Hughes tried to create an immortal stand of the blacks against invisibility, an element that made racism flourish. Another poem by Langston Hughes entitled â€Å"Dream Deffered† exposes sorrow and heavy burden in life. â€Å"What happens to a dream deferred? Does it dry up like a raisin in the sun? Or fester like a sore and then run?†Ã‚   The poem is made of questions that seem to be unending. The tone is with hopelessness. The language used was simple, simple enough to be understood that it’s all about dreams of the blacks that were held long enough by time. Possibilities and ways of the process of disappearance can be seen in the poem like for example drying up from the heat of the sun which was mentioned a while ago. The line â€Å"Does it stink in a rotten meat? Or crust and sugar over – like a syrupty sweet?† is another question that may be related to the kind of death that blacks experience. The image of a rotten meat suggests something mournful and intolerable while the latter is an image of a sweet death. It makes one wonder just how tolerable is it to just throw one’s body into the river because the one who died is not really that significant and his existence is not really valued, a very common scenario of the black people who are enslaved and sold to the market of the whites. But more than the question of privilege for a peaceful death is their â€Å"right† to have it. If they are removed of the privilege to have even a good burial or death, should the question on chances for a good fate be questioned still? The tone for â€Å"Quiet Girl† can also be likened to â€Å"Dream Deffered† as it speaks also of grief over a status or position but the difference is that there is a glimpse of hope that can be seen in it.   Ã¢â‚¬Å"I would liken you to a night without stars were it not for your eyes. I would liken you to a sleep without dreams were it not for your songs.†   The night without stars can be seen as another hopeless case of some sort in the scene, however, it is given a sprinkle of a good chance through the eyes that was silently assumed to sparkle instead of the stars. The songs were made powerful in attaining a tranquil sleep even if there was no dream. The wonderful thing that can be derived from the poem is the sound of continuity of life despite some faulty circumstances in the lives of the black. There is the balance that is being claimed from the poem, the balance that could give meaning to the blacks’ existence. But if there is one particular poem that can characterize the present African Americans, with the way they react and live in the present society, that would be the poem â€Å"Me and the Mule.† My old mule, He’s gota grin on his face. He’s been a mule so long He’s forgotten about his race. I’m like that old mule — Black — and don’t give a damn! You got to take me Like I am. A mule that is known for its good working ability for an animal not only works for nothing, but also works for a master. But that can be one point of the poem. It can be seen also in a positive sense in the way that there is a courage directly shown from the mule and from the persona to not care, yes, not care at all from all the discrimination that he has experienced and from what the world tells about him. The mule just like the persona shall continue to live no matter how hard it is to exist and no matter how heavy the load seems. The present though doesn’t change the blacks’ past. Still, even after the Harlem Renaissance, it can’t be denied that they were still despised of their rights to experience a just treatment. But right now they are already visible, yet they will still be like the mule that won’t give a â€Å"damn† to the society’s offensive thoughts. Perhaps, just like the mule, giving no â€Å"damn† will make them live lon ger, and stronger. Hughes was able to see and react on the basis of his position and his art, his love for music, poetry and plays made him more than a figure of the Harlem renaissance. He made himself and his race visible to the world and worth it of the great and positive changes with the way blacks are treated. More than a poet, Langston Hughes was the big difference of the Harlem Renaissance. Sources â€Å"A Renaissance Man.† April 23, 2007 http://www.americaslibrary.gov/cgi-bin/page.cgi/aa/writers/hughes/renaiss_1   Ã¢â‚¬Å"Langston Hughes.† April 23, 2007 http://www.americaslibrary.gov/cgi-bin/page.cgi/aa/hughes â€Å"Langston Hughes Biography.† April 24, 2007 http://www.redhotjazz.com/hughes.html â€Å"Langston Hughes.† April 24, 2007 http://www.kirjasto.sci.fi/lhughes.htm How to cite The Great Change (Langston Hughes), Essay examples

Jeron, I Love You. free essay sample

It was October 17, 2010. I had just left all-night bowling with a couple of my friends at about 3AM. We went out to eat at Eat N’ Park, and we were just enjoying ourselves, having a good time. I got home late and went straight to sleep. My phone rang early that same morning around 7AM. Since I was sleep I didn’t answer, but my phone continued to vibrate after that. I forced myself to wake up and opened up my text messages. My cousin Janai had sent me a text that said, â€Å"Hey, I need you to call me when you get this. It’s important†¦Ã¢â‚¬  When I called her, there was just silence on the phone. I could tell something was wrong, but I didn’t know exactly what it was. She began to mumble, â€Å"Jeron†¦Ã¢â‚¬  Cutting her off, I said, â€Å"What about him? Didn’t he come home yesterday?† She began to mumble again, â€Å"Jeron†¦ last night†¦ he got shot up CALU†¦ at 2AM†¦ Joslyn, he didn’t make it†¦Ã¢â‚¬  When she told me that, my heart dropped. We will write a custom essay sample on Jeron, I Love You. or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I felt like someone had just ripped out my heart and stepped on it. I was in shock, and I just broke down in tears. My 18 year-old cousin had been murdered over absolutely nothing. Jeron was only shot because a boy was upset he couldn’t get into a homecoming party. He wasn’t even the target; he was just in the wrong place at the wrong time. Jeron was a person who was never into drugs, gangs, or guns. He was raised right in a Christian family and was probably one of the sweetest people on earth. It’s sad to say that his life was cut short all because of a homecoming party. The hardest thing for me was knowing that this all wasn’t a dream, it was reality. My weekend had gone from entertaining to tragic. There were over 2,000 people who attended his viewing and funeral. The mayor of Pittsburgh even came to express his sympathy. CALU and Hampton University both had marches and lit candles for him. All of his family and friends gathered and mourned together. I wish he could’ve seen how much of an impact he had on people. Never in a million years did I think that would happen, especially to someone as innocent Jeron. Violence has gotten out of hand and I wish it would just stop. Unfortunately, I can’t put a stop to it, but if I could I would. â€Å"One out of every twenty-one Black American males will be murdered in their lifetime. Most will die at the hands of another Black male† (Boyz N Tha Hood). Jeron’s death has inspired me to stay in school and keep myself out of trouble. It was just a tragic way to die for a person as loving as Jeron. To keep myself from crying now, I think of it as he went on a long trip and won’t be back for a while. Even though I miss him, I’ll see him again. It is going to be difficult not hearing his jokes anymore or seeing his big beautiful smile, but he is in a better place now. I love him and I’ll miss him.

Poetry vs. Prose Quiz Flashcard

Poetry vs. Prose Quiz

Minors are Clearly in Need of Protection essays

Minors are Clearly in Need of Protection essays Minors are clearly in need of protection in the formation of a contract, but not at the expense of fair-minded adults with whom they may be dealing. How far does the law of contract support this view? A minor is a person under the age of 18, although in 1969, before the Family Law Reform act was passed, a person under the age of 21 was classed as an infant. The Family Law Reform act lowered the age to 18 and introduced the term minor. A minors capacity to contract is very much restricted but if there was no protection at all for minors then it would be seen that the law is too harsh on young people. Considering at 16 a minor can get married, have children and get a job it seems strange that the age has not been brought down further to 16 instead of 18 as the Law Commission suggested in 1982.The aim of this age limit is to protect minors from their own inexperience and perhaps from unwise transactions whilst not being too harsh on any adult dealing with a minor. In the case of Nash v Inman (1908) a Cambridge university graduate ordered eleven fancy waistcoats from a Savile Row tailor. He did not pay for them, relying on the fact that he was not of full capacity. As waistcoats were normal student clothing at Cambridge they were classed as necessaries meaning that a contract did exist between Inman and Nash. However, the father of the university graduate had already bought him a substantial amount of clothing including waistcoats so the additional ones he ordered were not necessary at all. The law protected the student very well but was incredible harsh on the tailor who after all of that received nothing at all. There is a great difference in the experiences of various young people. In a case where a minor had knowingly taken advantage of an adult, using the law of contractual capacity to his benefit, there appeared to be injustice arising out of a law that ai...

Paraphrasing of Discussion and Analysis of Dell Strategy Essay

Paraphrasing of Discussion and Analysis of Dell Strategy - Essay Example However, recent times have seen the increase in competition against Dell and its winning strategies. As such, Dell seeks new strategies so as to gain and maintain competitive advantage. One such strategy Dell zeroed in on is â€Å"dynamic capabilities† (Magretta 1998, p.4). The trick is to go beyond utilizing resources in an ordinary way. Instead, the company employs strategies that configure and thereby create competitive advantage of these resources. â€Å"Dynamic†, on the other hand, stands for the ability to transform these resources with ease in light of the flux environment within which Dell competes. The ability to adapt to external and internal change is also a significant way of maintaining competitive advantage. In light of this analysis, Michael Dell states that: â€Å"The goal is to stay a few steps ahead of change. That means the company can create and even shape change to some extent. The best way to beat change is to spend adequate time with the customer s (Magretta 1998, p.83)†. This approach reflects not only on the nature of the strategies Dell upholds but also on the nature of their operating models. That is, adjusting and improving the models capabilities over time in light of changing market needs. Critical Overview: Focusing on Relationships within a Supply Chain. Dell attributes its key successes on a unique value chain. This chain owes its uniqueness to the nature of relationships of the various stakeholders within the supply chain. These relationships create leverage for the company in view of its customers’ appreciation. Secondly, Dell is one of the company’s that heavily relies on web technology to differentiating itself from other players in the market. One advantage of utilising web technology is the ability to select direct market routes, as opposed to other companies. Direct market routes are cost efficient as they facilitate quick delivery of goods and services. Also, the company can adapt and re spond to the market environment needs with flexibility. Source: Magretta, 1998. In regard to the stakeholders in the supply chain, Dell focuses on the customer’s interests more than any other stakeholder. Granted, distributors and retailers contribute significantly to the value chain. However, in maintaining the differentiation strategy Dell prefers to target the customer directly. This approach provides convenience for the customer through superior customer service and the company by building a customer oriented brand name. Secondly, a direct approach to customers’ business model vouchsafes lower operating costs. This enables customers to enjoy Dell products at relatively affordable prices. Lower operating costs are an advantage for the company as they can invest other capital to improve the value of their products through research and development and also, enables them to invest in other ventures. The ever changing external factors over the years have led to the need to expand some previous strategies. Therefore, Dell outsources some logistic and distribution elements of its strategy. While exploiting the internet to create effective distribution channels, Dell does not ignore traditional channels such as direct mail. Through outsourcing primary activities, Dell creates a virtual value chain because suppliers and distributers alike qualify to be partners hence â€Å"integrated in their value adding activities† (Magretta 1998, p.7). This strategy further differentiates Dell from competitors offering the same services. The partnerships created also allow for competitive advantage for Dell. These partnerships facilitate innovation through injection of â€Å"

Mobile Internet Protocol Essay Example | Topics and Well Written Essays - 2500 words

Mobile Internet Protocol - Essay Example However, the higher-level protocols require IP address of a host to be fixed for identifying connections'. IP protocol is therefore a necessary element of the network activities. In this context, many companies that activate in the area of IT technology and especially those which provide network - related services offer to their customers the chance to use Internet even when they are far from their home or office, i.e. when there is a physical distance from the area where the Internet connected device is placed and operate. The particular technology that offers such an advantage is called Mobile IP and it is available by several IT companies including CISCO, IBM, NOKIA and so on, which have included the above technology in their products offering at the same time to the interest customers all the necessary support. According to a general definition of Mobile IP used by CISCO (2006) 'Mobile IP provides users the freedom to roam beyond their home subnet while consistently maintaining their home IP address; This enables transparent routing of IP data grams to mobile users during their movement, so that data sessions can be initiated to them while they roam; it also enables sessions to be maintained in spite of physical movement between points of attachment to the Internet or other networks'. In the same context, it has been stated that Mobile IP is 'a standard that allows users with mobile devices whose IP addresses are associated with one network to stay connected when moving to a network with a different IP address; When a user leaves the network with which his device is associated (home network) and enters the domain of a foreign network, the foreign network uses the Mobile IP protocol to inform the home network of a care-of address to which all packets for the user's device should be sent. Image 1 - Description of a Mobile IP system (Ghosh, 2006) In a similar definition presented by Chen (2006) 'Mobile IP is an internet protocol designed to support host mobility; Its goal is to provide the ability of a host to stay connected to the internet regardless of their location; Mobile IP is able to track a mobile host without needing to change the mobile host's long-term IP address'. It should be noticed that in accordance with Ollikainen (1999) 'when IP routing was originally defined, mobility of hosts was not considered to be an issue because routing methods were built for static networks, where the hosts were unlikely to move from one subnet to another. Thus, the IP address encodes the computer's physical location, and - by default - the location is fixed'. The main element of Mobile IP is therefore the IP protocol which enables the users to access the Internet even when they are far from the device which is connected with the Internet - the use of a mobile node towards the achievement of such an effort is crucial. It should also be noticed that Mobile IP tends to present a different level of performance in accordance with the system in which it is implemented (i.e. capabilities of the specific system) as well as with the type of protocol using for its formulation and configuration. More

Theories of Risk and Uncertainty

Theories of Risk and Uncertainty Outline the main social theories of risk and uncertainty using at least one example as illustration. One of the most lively areas of theoretical debate in social and cultural theory in recent times is that addressing the phenomenon of risk and the role it plays in contemporary social life and subjectivities. Three major theoretical perspectives on risk emerging since the early 1980s and gaining momentum in the 1990s may be distinguished. The first is offered by the work of Mary Douglas, who Began in the early 1980s setting forth an influential perspective on risk, one that adopts a cultural anthropological approach (Douglas and Wildavsky, 1982; Douglas, 1985, 1990, 1992). The German sociologist Ulrich Becks book ‘Risk society, published in English in 1992, has provided a major impetus to recent sociological examination of risk ( for some of his other writing on risk in English see also Beck, (1992a; Beck and Gernsheim, 1995). The English sociologist Anthony Giddens (1990,1991,1994,1998), adopting a similar perspective to that of Beck, has also influenced sociological diagnoses of the role of role in society. A third perspective is offered by the several theorist who have taken up Michel Foucaults writings on governmentality ( For example, Foucault, 1991) to explore the ways in which the state and other governmental apparatuses work together to govern that is, manage and regulate populations via risk discourses and strategies (Castel, 1991; Ewald, 1991; OMalley, 1996; Dean, 1997). These major theories are identified respectively as the ‘cultural/symbolic, the ‘risk society and the governmentality perspectives. Michel Foucault Michel Foucault was a French philosopher, sociologist and historian. In his book Security, Territory, Population, Foucault outlines his theory of governmentality, and demonstrates the distinction between sovereignty, discipline, and governmentality as distinct modalities of state power. [1] The concept of risk, employed to address governmental concerns, has contributed to the production of certain kinds of rationalities, strategies and subjectivities. According to the Foucauldian perspective, risk strategies and discourses are means of ordering the social and material worlds through methods of rationalization and calculation, attempts to render disorder and uncertainty more controllable. It is these strategies and discourses that bring risk into being, that select certain phenomena as being ‘risky and therefore requiring management, either by institutions or individuals. This is an outcome of the emergence of the modern system of liberal government, with its emphasis on rule an d the maintenance of order through voluntary self-discipline rather than via violent means. Risk is understood as one of the heterogeneous governmental strategies of disciplinary power by which populations and individuals are monitored and managed so as to best meet the goals of democratic humanism. Normalization, or the method by which norms of behaviour or health status are identified in populations and by which individuals are the compared to determine how best they fit the norm, is a central aspect of liberal government. Those who are determined to deviate from the norm significantly are typically identified as being ‘at risk. To be designated as ‘at risk, therefore, is to be positioned within a network of factors drawn from the observation of others. The implication of this rationalized discourse is that risk is ultimately controllable, as long as expert knowledge can be properly brought to bear upon it. Some of those taking up a Foucauldian perspective have remarked upon recent change in the governance of risk, in which there is far less reliance upon social insurance and far more upon individual self-management and self-protection from risk. This is an outcome of the political ethos of neo-liberalism, which emphasizes minimal intervention on the part of the state and emphasizes ‘self-help and individual autonomy for citizens. [2]Foucault himself and those taking up his perspectives on the regulation of subjects via the discourses of governmentality may be criticized for devoting too much attention to the discourses and strategies and not enough to how people actually respond to them as part of their everyday lives. Mary Douglas The authors suggest, reasonably enough, that ones personal political and cultural predispositions affect how one assess the risk of different possible social dangers. If this were the only factor affecting peoples risk assessment, it would be quite difficult to generate an informed social policy in a democratic society, and research in to actual risk levels associated with different degrees of social damage would be worthless, since people simply listen to the gurus that support their personal positions. The authors present no data. Why is data important? Because if 90% of voters fit their description, we are in a much different situation that if 10% do. My best guess is that people systematically underestimate most social risks (e.g. accidental nuclear war, deadly SARS-type plagues) and overestimate a few (riskiness of air travel, danger of poisons in food). Most people, however, are willing to let the ideologues battle it out, and are strongly affected by the way the journalistic accounts of the battle portrays the cogencies of different positions. If I am right, the extremists on either side of positions, of the sort depicted by the authors, perform a valuable function but do not determine the outcome for the purposes of social policy. For instance, there are vehement supporters of gun control and equally vehement supporters of the rights of gun owners. Most voters, however, lie somewhere in the middle and are swayed both by events and scientific evidence. If that is so, the possi bility of effective social policy is possible in a democracy. But, some say, the extremists are willing to put in time and money to sway the public, so ideology wins the day in this manner. I respond that it is wise for voters to take the strength of preferences into account in making social policy decisions. At any rate, no balanced discussion of these issues will be found in this volume. According to the NYT review Offering what they call a cultural theory of risk perception, the authors suggest that peoples complaints about hazards should never be taken at face value. One must look further to discover what forms of social organization are being defended or attacked. Applying this logic, we have to ask what Mary Douglas and Wildavsky have to gain from advancing this argumentand their consistently dismissive and condescending attitude toward environmentalists makes this fairly clear. If your unenlightened opposition INSISTS on talking about certain risks AS IF that was what REALLY mattered then you are, of course, completely justified in disregarding their point of view, (and for that matter them) entirely. Cultural Theory, as developed by Mary Douglas, argues that differing risk perceptions can be explained by reference to four distinct cultural biases: hierarchy, egalitarianism, individualism, and fatalism. Ulrich Beck Central to Becks and Giddens writing on risk society is the concept of reflexive modernity. This concept incorporates the notion that late modernity is characterized by a critique of the processes of modernity, which no longer unproblematically viewed as producing ‘goods (such as wealth and employment) but are now seen to produce many of the dangers or ‘bads from which we feel threatened (such as environmental pollution, unemployment and family breakdown). The central institutions of late modernity government, industry and science are singles out as the main producers of risk. An emphasis on risk, Beck and Giddens assert, is thus an integral feature of a society which has come to reflect upon itself, to critique itself. Exponents of the ‘risk society thesis also argue that in late modernity there is a trend towards individualization, or the progressive loss of tradition and social bonds as a means of structuring the life-course and forming personal identity. A major difference, they argue, in the ways in which we conceptualize and deal with dangers compared with individuals in earlier eras is the extent to which individuals are positioned as choosing agents. We now think of ourselves as exercising a high level of control over the extent to which we expose ourselves to danger and therefore as culpable for becoming prey to risk. Risk is primarily understood as a human responsibility, both in its production and management, rather than the outcome of fate or destiny, as was the case in pre-modern times. [1] Â · ^ Hansen, Thomas (2001). States of Imagination. Durham: Duke University Press. p.43. ISBN 0822327988. [2] Dean, M. (1999) Governmentality, Sage, London

Business and Research Project Essay

JC Penny has been running successfully for close to 90 years. Most entrepreneurs and managers face the same dilemmas at times. The choices one makes are the basis for his or her company success. The CEO of JC Penny Ron Johnson was faced with many management dilemmas. The first of many dilemmas that Ron Johnson was faced with was to innovate or conserve JC Penny. Innovation is important, but one should also focus on new applications and new markets as well. However, the revenues of innovations are in the future. One needs also to get the maximum out of one’s current business. According an article published by Forbes â€Å"Ron Johnson did not try and solving the real problem with JC Penny. Sales fell some 25%. The stock dropped 50% He spent lavishly trying to remake the brand. He modernized the logo, upped the TV ad spend, spruced up stores and implemented a more consistent pricing strategy. But that all was designed to help JC Penney competes in traditional brick-and-mortar retail. Against traditional companies like Wal-Mart, Kohl’s, Sears, etc† (Hartung, 2014). If the leader or manager does not invest there comes a time when the current business declines without new innovation to take over JC Penny revenues. If a manager invests too much, it may end up endangering the continuity of the current business. According to Joshua Kennon â€Å"J.C. Penney saw sales fall from $19.903 billion in 2007 to $12.985 billion in 2013. This caused the firm to go from a pre-tax profit of $1.792 billion to pre-tax losses of $1.536 billion, a staggering swing of $3.328 billion. Dividends were slashed, book value destroyed. There were rumors the company was surviving by pushing payable bills and hoarding cash† (Kennon, 2013). The purpose of learning team C’s research is to identify the most important factors to customers that are considering shopping at J.C. Penney. This statement speaks to the researcher’s attention and states goal or objective of the research. This statement will evaluate errors that were made J.C.  Penny’s top management, putting the company into a very vulnerable predicament with the core customers. The factors that will be considered are directly associated with management errors such as: †¢Misreading what shoppers want- coupons, sales price/clearance items †¢Not testing the ideas in advance- assuming the culture was the same as other companies †¢Alienated the core customers †¢Misreading the JC Penney brand †¢Not respecting the JC Penney company overall From these errors the team will provide research questions to include in the paper, gather the information the is related to the customer most recent shopping experience with the company to develop a proposed research plan to address the most management dilemmas. Draft of Research Questions Learning team C intends to research the reasons J.C. Penney had a decline in customer core base and sales which almost led to the demise of the company. This research will be conducted via survey with the intent of possibly salvaging the creditability of the company. Our learning will provide surveys to adults that have shopped J.C. Penny either online or in the store within the last two years. The survey questions used would supply management with opportunities to test potential marketing strategies to revive sales and retain the company’s initial core customer base. LTC will provide the following questions to gather data for research in the survey: †¢What is the age group/gender of the participant †¢How far from home will he or she be willing to drive to the store †¢What is the importance of coupons and sales price/clearance items †¢How frequent does the participant shop online or in the store †¢How important is the brand name that is provided by the company †¢How important is the atmosphere of the store (i.e. Arizona, IZOD, Dockers, etc) †¢How important is the culture of store (i.e. is food courts or specialty boutiques important) After compiling a more precise list of question to provide for the survey, we will rank the factors from least to greatest importance to determine the  decision making process for J.C. Penney current dilemma. Conclusion Eventually, JC Penny did fire Ron Johnson and rehired the previous CEO Mike Ullman, who stills faces big challenges. JC Penny has posted sales drops and losses in its first three quarters. As JC Penny attempts to recover from its dilemmas from the period in which it alienated consumers, and infuriated its employees, its new CEO Mike Ullman, is making headway in trying to purge corporate ranks and bring the customers back to shopping at JC Penny. In business leaders or managers all face some challenges that if left unaddressed such as JC Penny dilemma can massively affect the business. The good news is that there is now a solution in place to help JC Penny return to being successful. References Hartung, A. (2014). Two Wrongs Won’t Fix JC Penney. Retrieved from https://ecampus.phoenix.edu/secure/aapd/cwe/citation_generator/web_01_01.asp Kennon, J. (2013). The Collapse of J.C. Penney – What Caused It and Can It Be Fixed?. Retrieved from http://www.joshuakennon.com/the-collapse-of-jc-penney-what-caused-it-and-can-it-be-fixed/

Prejudice in of Mice and Men Essay

This essay is firstly going to look at racial prejudice. There is much racial prejudice shown in Of Mice and Men towards Crooks the black crippled stable buck. Crooks is more permanent than the other ranch hands and has his own room off the stables with many more possessions than them. This room is made out to be a privilege and also because it means he is nearer to the horses but in fact it is really because the other ranch hands do not want him in the bunk house with them. As a result of this prejudice Crooks has become bitter and very lonely. When Lennie comes to pet the puppies, not even realizing that Crooks’ room is `out of bounds’, Crooks instantly becomes defensive and uncivil â€Å"I ain’t wanted in the bunk room and you ain’t wanted in my room† but Lennie in his childish innocence is completely without prejudice † Why ain’t you wanted† he asks. Crooks retaliates to this with: â€Å"Cause I’m black, they play cards in there but I can’t play because I’m black. They say I stink. Well I tell you, all of you stink to me† This line showing that Crooks desperately wants to join in, be accepted, but because of his colour he can’t and so he feels the only way he can make himself feel better is to cut himself off further. It is evident his life has become a vicious circle of resentment and mistrust of others. However, the author reveals that it has not always been this way. When Crooks realizes that Lennie means no harm, he invites him to â€Å"Come on in and set a while† before recollecting memories about his childhood. He speaks of it as a kind of paradise: â€Å"The white kids come to play at our place, an’ sometimes I went to play with them and some of them were pretty nice. My ol’ man didn’t like that. I never knew till long later why he didn’t like that. But I know now†. Crooks didn’t experience racism directly in his childhood, making his current situation even worse. As the conversation continues, Crooks becomes fascinated by the strength of the friendship of Lennie and George, He questions their closeness, asking â€Å"Well, s’pose, jus’ s’pose he don’t come back. What’ll you do then? † Crooks does not have any friends and wouldn’t know how losing one unexpectedly would feel. His mixture of curiousity and envy about the friendship of Lennie and George reveal the deep-seated cynicism that has developed within him. Although Lennie is retarded, Crooks takes advantage of his rare position of power to â€Å"torture† him mentally- â€Å"Crooks’ face lighted with pleasure at his torture†. Steinbeck aptly demonstrates the corruptive nature of prejudice. The pain of rejection and maltreatment experienced by Crooks, combined with his jealousy of the two protagonists’ friendship leads him to take it out on others. He will probably never experience a similar relationship and hence wants people to feel the way that he does, completely alone. Crooks goes on to talk about his loneliness † `A guy needs somebody to be near him’ He whined:’ A guy goes nuts if he ain’t got nobody. Don’t make no difference who the guy is, long’s he’s with you’ he cried `I tell ya a guy gets too lonely an’ he gets sick'† Crooks is looking for sympathy, he is so incredibly lonely even to the point to saying that loneliness can make you ill. George continues to talk about his dream. Crooks, having been on the ranch for quite a while, has witnessed a lot of people with the same dream, he ridicules it â€Å"Nobody ever gets to heaven, and nobody never gets no land† but when Candy comes in and backs up what George has been saying he begins to believe in the dream â€Å"If you†¦ guys want a hand to work for nothing – just his keep, why I’d come and lend a hand† Crooks sees the dream as his escape from what he is living in, somewhere like his childhood where his color wouldn’t be an issue. There are different levels of racial prejudice exhibited throughout the book. Most of the ranch hands don’t like or socialize with Crooks but would not go out of their way to insult him. Curley’s wife on the other hand is rude without excuse. † `Listen, Nigger’ , she said. `You know what I can do to you if you open you trap'† She abuses her position and has no respect for him at all, she doesn’t even refer to him by his name, looking down on him with utter contempt and disdain. It is attitudes like hers that have turned him into the bitter man he has become – â€Å"Crooks had reduced himself to nothing. There was no personality, no ego-nothing to arouse either like or dislike† As with Crooks’ treatment of Lennie, however, the author reveals the reciprocal nature of prejudice and resentment in the farm. Curley’s wife encounters a lot of discrimination because of her sex over the course of the novel. Living on a ranch where the large majority of the inhabitants are male, she is very lonely. George knowingly comments, â€Å"Ranch with a bunch of guys on it ain’t no place for a girl† . Perhaps as a further representation of her apparent insignificance she is always referred to as `Curley’s wife’, never given a name. She experiences further sexual prejudice in that none of the ranch hands will talk to her. This is partly because she can make up things about those she dislikes who will subsequently get `the can’ and also because she is a `looloo’ with a very flirtatious nature. â€Å"She got the eye goin’ all the time on everybody. I bet she even gives the stable buck they eye. I don’t know what the hell she wants† says Whit. The ranch hands don’t trust her or understand her. An old lover told her that she â€Å"coulda went with the shows, not jus one neither† He promised her that he would write â€Å"Soon’s he got back to Hollywood† but he never did and so she married Curley. Because of this she’s dissatisfied and feels she’s been deprived by life. In fact she doesn’t even like Curley â€Å"He ain’t a nice fella†. Because she has nothing to do but sit at home she goes out on the ranch under the pretence of looking for Curley. Some of the sexual prejudice she experiences is her fault, she scares the ranch hands with her femininity but she isn’t really a tart, she just craves attention which she doesn’t get from Curley. Ignored by both the ranch hands and Curley she has ended up very lonely, the one thing she most wanted to escape. It is ironic that the traditional social pressure to marry has perhaps decreased her social status and increased her loneliness. Candy, the old swamper is prejudiced against because of his age and his disability. Because of his hand he is unable to do a lot of the jobs that the other ranch hands do making him instantly an outsider. Also because he thinks that he is old he puts himself in a state of mind which handicaps him far more than his missing hand ever will. His life echoes that of his dog, he was once â€Å"the best damn sheep-dog I ever seen† but now is next to useless, Candy’s life has gone somewhat the same way. Curley experiences social prejudice because he is the bosses son. The other workers are scared of him because of the position of power he holds over them. Because they can’t accept him he has become horrible â€Å"This guy Curley sounds like a son-of-a-bitch to me, I don’t like mean little guys†. Curley is also very short, and therefore hates big men like Lennie. He is a very insecure man but hides these insecurities by acting as if he isn’t scared by anything or anyone. He has cut himself off from people as much as they have cut themselves off from him. Lennie is a victim of social prejudice in the fact that, being retarded, he can’t socially interact with the natural ease of George. He is left behind when the ranch hands go into town and he is left out of card games purely because he can’t play. Because he like others experiences prejudice, and also because he is very easy to talk to in that they know he â€Å"won’t go blabbing'†, Crooks and Curley’s wife feel they can talk to him. George and Lennie experience social prejudice in a sense that people can’t accept the unusual relationship they have with each other. The novel is a microcosm, a cross-section of society at the time, reflecting the prejudice that permeated the era . At the time of the novel blacks in America had no rights, they were seen as nobodies. Because of this prejudice many of them, like Crooks â€Å"retired into the terrible protective dignity of the negro†. Women also had very few rights. There are many different levels of prejudice exhibited in Of Mice And Men. Through these prejudices the characters such as Crooks and Curley’s wife have become intensely lonely but they are in hopeless position which they can do nothing about. These prejudices can still be seen in the world today.

Leadership Leadership Behavior And Politics - 1370 Words

Leadership Behaviors Politics Winning organizations today, attribute much of their success to having great people, great processes, and great leaders who inspire and motivate employees to follow them. Great leaders understand that they have influence and power over individuals, and what they do with this power defines them for years to come. We can all think of leaders of whom we respect and model our current behaviors after, and transversely, we can all think of leaders whose behaviors we are sure to avoid in our own leadership styles. Successful organizations encourage leaders to stretch themselves for personal development, while empowering others to be the best they can be in the workplace. The difficult part for many leaders is digesting the power they possess and ensuring they use the appropriate influence tactic based on the situation or the individual they are dealing with. Dubrin (2016) stated to acquire and retain power, leaders must skillfully use organizational politics, and in order to make effective use of the politics, leaders must be aware of specific political tactics and strategies! My research revealed that organizations from all industries deal with work-place politics and ethics, and rely heavily on leadership behaviors that foster a culture of success. In this paper, I will explain the various types of powers leaders demonstrate and give reasons why each power is necessary. Additionally, I will describe the tactics used for becoming anShow MoreRelatedPower and Politics906 Words   |  4 PagesHeader: Power and Politics Power and Politics Paper Wanda F. Carter Power and Politics A collective group of people with general goals is how organizations are first established and built. 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How to Revise an Essay

Revising an essays may seem like a difficult task, but once you know some tricks of the trade, it can be a lot easier and more rewarding. Try these three strategies to improve your work: Read it out loud. Read your paper out loud, even just to yourself. Listen to your sentences. Do they sound correct? Do your sentences sound choppy or disconnected? Do the words you use sound like they fit in the sentence? Are your sentences longer than you would normally speak? Many people are auditory learners, meaning that they have a better sense of their writing when they hear it. Reading your work out loud can help you catch mistakes by hearing them, when you never would have seen them. Reoutline your argument. Look at the topic sentence of each paragraph. Make an outline of your paper, using each topic sentence as an entry. Look at your argument structure. Does each paragraph in a given section add to your argument? Does your paper follow a logical order? Do you repeat yourself? Does each paragraph add to the final product? Looking at how you succeeded in organizing your argument can also show where you failed at making your point and can help you find ways to better present your argument. Put it away for a while. The best way to revise an essay is to put it aside for an evening. Do other work, go have some fun, think about anything other than the paper. When you return to it, come at it with fresh eyes. Was that argument really what you were trying to say? Have you left out any words or ideas that you thought you had included? Is there a better structure for your argument? By stepping away from the paper, you can edit it later as if it were someone else work, and catch mistakes that were blending in yesterday.

The Workers And The Beef Industry Essay - 1628 Words

In The Wealth of Nations, Adam Smith argues that people only agree to exchanges that are mutually beneficial. Free exchanges are necessary for a society to promote liberty. However, many industries force exchanges upon consumers. Forced exchanges will remain to be a problem in our ever-growing society as personal greed continues to grow. At what point, does one feel guilty for there ever lasting harm on our planet. There are multiple ways to make a living without having to harm the environment and force exchanges. More specifically I will discuss slaughterhouse workers, restaurant workers and the beef industry. The food industry exploits workers and continues to get away with it. The agriculture industry is the biggest single polluter in the world and people have no idea. It is safe to say, one of the worst culprit of forced exchanges is the American food industry. Growing up I’m sure you dream of working an extremely dangerous job where drug use is common if not encouraged. 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Ethical Dilemma in Business Organization-Free-Samples for Students

Question: Anayse and Evaluate the factor of Ethical Dilemma in Business Organization. Answer: Introduction In every business organization, there are instances when the managers or the supervisors have to face some tricky ethical situations. These tricky ethical situations are called Ethical Dilemma (Lo 2012). On a more precise note, Ethical Dilemma refers to those certain situations where the organizational managers or supervisors have to choose between the alternative decisions. These are some of the most complex situations in business and thus, they are called Ethical Dilemma. All these issues are highly related with the business ethics. Thus, these issues need to be solved with great care (Wachs 2017). Description of Ethical Dilemma Different kinds of ethical dilemmas can be seen in todays business organizations. Accounting and finance is the business field where different kinds of ethical dilemmas can be seen. The above section shows one of such ethical dilemma situation in a business organization. In one of the business organizations, the management of the company instructs the accounts manager of the company to register a transaction in the incorrect manner. In order to describe the situation of ethical dilemma, it needs to be mentioned that the year ending of the company is on 31 December. On 1 December 2016, the company signs a contract with one of its customers in order to provide them with services (Ford and Richardson 2013). The contract is signed on 1 December 2016 and it will continue for one year long. According to the accounting rules and regulations, the company needs to record the revenue for one month that is for the month of December. The rest amount of the revenue will be shown in the next year. This is the actual way to record the revenue for the year 2016. However, in this case, the management of the company is instructing the accounts managers to record the entire amount of contract in the month of December 2016. The main reason of doing so is to boost the re venue for the current year 2016 (Shapiro and Stefkovich 2016). According to the rules and regulations of accounting, this is the incorrect and unethical way of recording the revenues of the organizations. Apart from this, personal self-interest needs of the management are associated with this wrong record of revenue. Due to wrong accounting treatment, the entire amount of revenues will be shown in the year of December 2016 and for this reason, the management team will be able to get a huge amount of performance bonus (Kuntz et al. 2013). In addition, due to this deliberate wrong accounting entry, the annual financial statement of the company will not reflect the true financial position of the company. As a result, the investors of the company will be misguided. However, it can be seen that many unethical aspects are involved with this wrong accounting treatment. This situation is an ethical dilemma for the accounts officer. It is the job responsibility of the accounts officer to take orders from the management as the management develops the stra tegies to run the business (Natale and Doran 2012). On the other hand, all the accountants need to follow all the accounting standards and principles at the time of carry on the accounts and financial works of the companies. This is the ethical dilemma for the accounts officer. This is called ethical dilemma, as the accounts officer needs to choose from this two options. Evaluation of the Options Available According to the above situation, it can be seen that the accounts officer is suffering from the ethical dilemma. In this situation, two options are available for the accounts officer and they are evaluated below: 1st Situation The accounts officer has the option to agree with the decision of the management to record the entire revenues for the in December 2016. However, it needs to be mentioned that this option will be high unethical for the company as well as for the accounts officer as this act will break the ethical code of conduct of the company and it will beak the accounting principles and standards. In future, the business organization many have to face the consequences of this wrong accounting entry. Thus, the goodwill of the company can be affected along with the investors may lose faith from the organizations. These are the consequences of this first option (Braswell, McCarthy and McCarthy 2017). 2nd Situation In this situation, the accounts officer may take several steps to avoid the wrong accounting entry. First, the accounts officer needs to raise the issue in front of the management in a polite way. It is the responsibility of the accounts officer to inform the future consequences of this wrong entry to the management. It may happen that the management fails to foresee the future consequences of this wrong entry. Thus, the accounts officer needs to remind them about the code of ethics of the company. Second, the accounts officer can decline to make the incorrect entry of the revenue and can report the issue to the higher authority. However, this is an aggressive way for the accounts manager to resolve the issue. The accounts manager can discuss this matter with his/her peer employees and can raise the issue to the higher authority in a polite manner (Purtilo and Doherty 2015). Thus, from the above discussion, it can be seen that there are two specific options to the accounts officer to resolve the issue. However, it can be seen that the second option is more preferable in this situation. Conclusion Ethical Dilemma is one of the major ethical issue of the business organizations. From the above discussion, it can be seen that the accounts officer of the company is facing a major ethical dilemma in the field of accounting. However, as per the discussion, it can be seen that there are two major options. According to the condition, the second option will be more suitable as the accounts officer needs not to break ethical code of conduct in this option. Based on the whole discussion, it is recommended that the company needs to implement whistleblower hotlines for the employees so that they can maintain honesty and integrity in the workplace. References Braswell, M.C., McCarthy, B.R. and McCarthy, B.J., 2017.Justice, crime, and ethics. Taylor Francis. Ford, R.C. and Richardson, W.D., 2013. Ethical decision making: A review of the empirical literature. InCitation classics from the Journal of Business Ethics(pp. 19-44). Springer Netherlands. Kuntz, J.R.C., Kuntz, J.R., Elenkov, D. and Nabirukhina, A., 2013. Characterizing ethical cases: A cross-cultural investigation of individual differences, organisational climate, and leadership on ethical decision-making.Journal of Business Ethics,113(2), pp.317-331. Lo, B., 2012.Resolving ethical dilemmas: a guide for clinicians. Lippincott Williams Wilkins. Natale, S.M. and Doran, C., 2012. Marketization of education: An ethical dilemma.Journal of business ethics,105(2), pp.187-196. Purtilo, R.B. and Doherty, R.F., 2015.Ethical dimensions in the health professions. Elsevier Health Sciences. Shapiro, J.P. and Stefkovich, J.A., 2016.Ethical leadership and decision making in education: Applying theoretical perspectives to complex dilemmas. Routledge. Wachs, M. ed., 2017.Ethics in planning. Routledge

The peoples community Essay Example

The peoples community Essay The volksgemeinschaft was the Nazi belief in a Peoples community consisting of physically and mentally fit German Aryans. An Aryan was someone who fitted Hitlers beliefs of being pure blooded Germans, with blonde hair and blue eyes. Hitler had the blood and soil ideology. They believed that the individual Germans werent important, everything was all for the state. They had to all pull together and rebuild Germany to how it was before the First World War, a booming economy.The first group of people Hitler targeted were the Youth. Hitler targeted the youth, as he believed they were the future as they were the ones who would fight in the war and they could be easily influenced with the propaganda. Hitler used boys and girls of all ages as they would be obedient and as they were young they were physically fit. Hitler looked on boys and girls separately, the boys would fight, while the girls were at home bearing children. Some of the main Nazi influences on the youth were the NSF, Media, Schools and the Hitler Youth.The Nazis made it compulsory that all children joined the Hitler Youth after 1936. He organised many different activities including special camps, sport and military training. However, many children managed to avoid the meetings especially after they left school which was then the age of fourteen. In 1932 before it became compulsory there were 107,956 members, but after 1936 when it became compulsory there were over 6 million members. Added to this, some rival groups were also set up to counteract the influence of the Hitler Youth. The main groups were the Edelweiss Pirates and Swing. The Edelweiss Pirates were boys aged 14-17 and wore a particular uniform. Many of the members were the working class trying to escape the intrusive Nazi system. They did activities like weekend camps, hikes and they sung songs about sex and food which the Nazis didnt like. Some of the groups were highly politicised and had links with the KPD. By 1939, they had over 2 thousa nd members. Swing was mainly the upper and middle class youths who were able to go to night-clubs. They rejected Hitler Youth ideals and they were generally anti-politics. Nazis tried to combat it by closing bars and making arrests but they were unsuccessful.The other way the Nazis influenced the youth was in education. They replaced the teachers with people willing to teach about German youth education and those who were also supporters of the Nazis. All of the subjects focused entirely on Germany, some of the questions used in like maths focused on getting rid of the undesirables. The construction of a lunatic asylum costs 6 million RDM. How many houses at 15,000 RDM each could be built for that amount? Everything they taught was approved personally by Hitler and told of how the Nazi party would make Germany was great again.Overall, they were politically programmed to obey the Nazis and the Hitler Youth did create enthusiasm. However, in the rural areas, there was a sharp decline in participation in the Hitler Youth as it was regarded as burdensome and they were increasingly irritated by the lack of freedom and the mindless drilling. Participation had increased with the Hitler Youth due to it becoming compulsory, but participation in the alternative youth movements was also increasing. Many people didnt want to actually be part of the Hitler Youth which is why they became members of the alternative youth movements. However, being part of the Hitler youth was achieving the Nazis idea of the Volksgemeinschaft, as they were being trained to believe the same things and want to fight to win back their independence.Hitler next targeted the women as to have many physically and mentally fit German Aryans the women had to give birth to them in the first place. The Nazi believed that the womens role was at home, caring for their husbands who had to be Aryans. Their role was to produce many children to keep Germany going. The Nazis tried to implement their ideas in 193 3 making a Law for the Reduction of Unemployment, this was to reduce unemployment for women with the introduction of policies. Marriage loans were granted to women who gave up their jobs in exchange, they were no longer allowed to work in the civil service and if the women was in a marriage that wasnt producing children divorce was made a lot easier. The Nazis also decided that all single or married women up to 35 must have at least 4 children. Some propaganda that the Nazis used were posters of mothers breastfeeding their child with a caption saying Germany grows through strong mothers and healthy children.Overall, the Nazis failed in this aspect as the number of women in jobs increased due to the economic recovery so many women went back to work for a better wage. In 1933, 34.4% of women worked, but by 1939 this had risen to 36.7%. The experiences of the women varied dramatically according to the womans race and politics.As well as those that fitted into the Volksgemeinschaft, Hit ler also had to deal with people that didnt fit into the Volksgemeinschaft. They were people who didnt fit into the Aryan way of life they were called the Gemeinschaftsunfà ¯Ã‚ ¿Ã‚ ½hig.The mentally ill was anybody who suffered from schizophrenia to hereditary epilepsy to serious physical deformities to alcoholics. They were seen as burdens on the community. The Nazis believed that sterilization was the key and it was made compulsory. In 1939, they decided that euthanasia was the answer. They were killed by starvation, a lethal injection or by gassing.The Asocials who were anybody who didnt fit into the Volksgemeinschaft. In 1938, they were classed as vagabonds, gypsies, beggars, prostitutes etc. The Nazis didnt like the fact that they were unwilling to work, it was seen as an offence to the community. Some were given work, other were placed in concentration camps and made to wear a black triangle.The Nazis discriminated against the homosexuals as they felt that their behaviour dee ply offended the minded Nazis. They didnt like them due to the fact that they couldnt have children. They were sent to concentration camps and made to wear pink triangles. Some were castrated and used in medical experiments.Hitler also targeted the Religious sects. Hitler was fairly cautious when dealing with the main Christian churches but when it came to the minority sects who were people like Jehovahs Witnesses he acted fiercely against them. They were disliked as they refused to join the army and swear allegiance to Germany. Other sects like Christian Scientists and Seventh Day Adventists suffered similar fates. Hitler targeted these people because they also had their own set of values and rules with many people listened to. Hitler felt that if he allowed the churches to have complete free reign, then not as many people would convert to the Nazi way of life.The last group that Hitler targeted was the Gypsies. At first the Nazis showed them no hostility, but with their distinctiv e appearance and their lifestyle they became an object of suspicion in many countries. In 1939, they were sent to concentration camps and then expelled to Auschwitz in Poland where a special gypsy camp had been built for them.The last group that Hitler discriminated against were the Jews. The Nuremberg Laws of 1935 made it illegal for Jews and non-Jews to marry. There was hostility against the Jews because the Nazis believed it was their responsibility for the killing of Christ. The Nazis were one of several parties who encouraged Anti-Semitism. In 1938 the Pogroms of Kristallnacht occurred. This is where there was symbolised radicalisation of the regime, the Nazis were free to pursue their aim of driving the Jews out of the German life. Throughout 1939, emigration was used to remove the Jewish presence from Germany.Overall, around 40,000 people were prevented from having children and they were also made anyone who fitted into the asocials group werent eligible for welfare benefits. Hitler wished to get ride of these groups as they didnt fit into the Volksgemeinschaft, as they werent pure like Hitler wished his society to be. Hitler was successful in destroying many of the sectors, but he wasnt able to fulfil his dream of a unified nation.Hitler then had to do something with the church. The church is maybe the only group who could undermine the Nazi party, as many people believe in what the churches say, so if Hitler was to completely undermine the church, then the church could tell their entire congregation not to believe anything that Hitler says and they would believe them. They didnt want anybody to contradict their view of a Volksgemeinschaft and its ideals. The church had its own views and opinions which many people listened to, and based their life on. Hitler didnt want this.There was a major difference between the church and the Nazis. The church advocated love and co-operation whilst the Nazis advocated hate and struggle. Hitler wished to replace the Christian faith with an assertive Aryan faith but he knew the Church was a potential obstacle to the reordering of the German people. realised he couldnt embark immediately on implementing his full vision so, for tactical reasons Hitler said he needed the church for positive Christianity, what Hitler would do was to gain some control and support from the Church hierarchies and then he would gradually reduce their influence.Hitler signed an agreement with the Catholic Church, it stated that Hitler would leave the Catholics alone as long as the Pope kept out of German politics.Within the Protestant Church, Hitler gave his support to the German Christians who believed that pastors should take an oath of loyalty to Hitler and that any member of the church with Jewish ancestry should be sacked.In the Pagan movement, Hitler set up the German faith movement as an alternative to Christianity. The swastika replaced the cross, the bible was replaced by Mein Kampf which was placed on the alter along with a sword. Only invited Nazis were allowed to give sermons.Overall, the Church remained a massive obstacle in the way of the Nazi party as they were permitted to retain their own organisational autonomy. Hitler was very worried however, as they had their own views which many people listened to. Some people didnt wish to be part of the Reich Church and broke away and formed the Confessional Church which wished to remain protestant with their own practices and beliefs.Hitler had many economic aims. He wished to tackle the Depression and restore Germany to full employment. Economic recovery would also mean there would be more resources for Germany to use to help them re-build Germanys military might, before territorial expansion. Hitler viewed war as inevitable, he stressed how Germanys economy must become self-sufficient.The Nazis stimulated economic recovery by increasing public expenditure and investment and they also extended the public works schemes in 1932. People were paid by the state, which meant more private companies took on more workers. Hitler pressured some groups out of employment like the women, and then the Youth Service was taken off the unemployed register. Hjalmar Schacht was President of the Reichsbank and he directed German economic policy. He believed in steady growth and a stable currency. He promoted trade agreements with developing countries by trading manufactured goods for cheap raw materials. He was against spending too much on rearmament before the German economy was strong enough.Hitler set up the 4 year plan. This was to speed up rearmament, to make Germany ready for war. He also wanted to make Germany self-sufficient in raw material by developing home grown substitutes. The results of this were that the German army grew massively. Hitler became more confident and started to openly break the Treaty of Versailles.Overall, employment dropped quickly from 4.8 million to half a million in 1938. The wages rose slightly and wor king hours went up. There were fewer consumer goods and trade unions were replaced by the Beauty of Labour who organised better conditions and leisure activities. The Third Reich was also good for big businesses but not so good for the smaller businesses. This all fitted into the Volksgemeinschaft because if the economy could be rebuilt, then the society would be would perfect according to Hitler.The peasants of lower class got exactly what they wished for from the Third Reich. With the peasants the independent decision making was taken away from them, their agricultural prices, production and distribution were controlled. With the lower class, the big department stores took away the business from the small shopkeepers and they were unable to compete on equal terms.Under the Third Reich workers benefited from increased employment. Wages were frozen in 1933, which meant a demand for skilled labourers increased, they were given Christmas bonuses and insurance schemes were provided by employers. Some workers were provided with free motorcycles by their employers. Workers in armaments were better off than workers in agriculture. The workers lost their freedom, but they gained improved facilities such as better buildings. However, they also found reality worse than they expected, as there was intimidation, brutal treatment and an imprisonment of socialists and communists.The workers were helped by a number of groups. The DAF was the German Labour front. They took over unions assets and the workers were represented in one national body. The membership included employers and employees. They provided facilities, restored social peace and they won the workers over the Nazi way of life, this was a key means of achieving the Volksgemeinschaft. The KdF was Strength through Joy. They were created by the DAF to improve workers leisure opportunities. The Schà ¯Ã‚ ¿Ã‚ ½nheit der Arbeit Beauty through work they were a KdF subdivision, it was believed that this was a major blo w against the class system. The last major class was the RAD. They developed from a voluntary scheme under the Weimar Republic. In 1933, a law was made that made 6 months labour service for all men aged 19-25. This was for the working class, to educate the German Youth. Most members were employed in agriculture or in public works. This meant living in barracks away from home and they received low pay.Overall, as the Nazis controlled the whole way that the peasants farmed, many moved away from the land and to the town where higher wages could be earned. So this went against what Hitler was trying to achieve with the Volksgemeinschaft.In conclusion, the Nazis achieved some of their aims in the Volksgemeinschaft, they were able to win round some of the Youth, but due to outside influences some youths did turn away from the Nazi way of life. Some women were influenced by the Nazis but due to the economic recovery, many women went back to work. Hitler was successful with his policy of ge tting rid of undesirables as millions were killed without much rebellion. When it came to the Churches the Nazis didnt succeed as the Churches still had a lot of influence over the Nazi party. Hitlers economic aims were achieved as he was able to build up Germany, but maybe it was too soon to go to war as they were economically ready for that. Hitler also tried to encourage people to give donations. He felt that giving to charity would help to achieve the unified nation through learning to give.One way he did this was send members of the Hitler Youth round people collecting donations. Hitlers society did bring a change to German society but all the people who had been excluded from Hitlers dreams were either forced to emigrate or were brutally murdered. Some other ways in which the Nazis used propaganda was by having complete control over the mass media, they provided political plays but many people found it a great turn-off and not many people visited the theatre. Many people didnt want actually be part of any of the Nazi movements as they didnt always believe in what was being said, but they were pressured into joining.So all in all, Hitler was maybe close to achieving the Volksgemeinschaft but he maybe needed more time and effort to fully achieve his desired Volksgemeinschaft.

How to Overcome Makeshift Marketing CoSchedule Buyers Guide

How to Overcome Makeshift Marketing Buyers Guide Marketing  departments are busy places. Everyone has too much to do, and not enough time. Plus, there are always competing deadlines to meet, metrics to monitor, and channels to manage. None of this makes keeping teams organized any easier. In fact, sometimes, it feels downright impossible. Naturally, most marketers rely on a variety of tools to keep things under control. From planning to execution to measurement, there’s a tool or ten for everything. They’re supposed to make life easier. They’re supposed to make marketing management feel, well, manageable. Except they don’t. Not as well as you’d like, at least. Everything feels scattered, and your disjointed workflows don’t seem to work at all. So, what gives? In an ironic twist, your tools could actually be killing your marketing team’s productivity. Fortunately, this problem has a name, and you can fix it. How to Overcome Makeshift Marketing: The Buyers GuideWhat Is Makeshift Marketing (And How Does It Hold You Back)? Marketers often do marketing with non-marketing tools. Like spreadsheets. Too many spreadsheets. For everything. Or, they choose single-solution tools that do one thing †¦ but don’t integrate with other software. This is what we call makeshift marketing, and it’s no way to work. What makes this approach so painful? It makes developing efficient workflows impossible. Switching between multiple tools that don’t sync with each other leads to a lot of tab-switching. It necessitates a lot of inefficient hacks and workarounds. Tedious copy-and-paste processes aren’t fun, and they leave too much room for error. It makes collaboration feel like a trip to the dentist. Clunky tools lead to clunky processes that lead to dreading going into the office. Fortunately, there’s a better solution out there: . Free Pitch Deck: Are you sold on but need help educating your team? Grab your free slide deck to pitch to your boss. What Is ? is the  industry-leading marketing suite  that brings all your content, social, asset management, email, and marketing project management tools together on one unified platform. It’s mission control for your marketing team, making it easy to plan and execute your entire marketing strategy. In short, it’s the all-in-one answer to makeshift marketing. Could makeshift marketing be blocking your marketing teams productivity?Who Is For? Anyone in marketing who needs to get organized. That includes †¦ Professional Marketing Teams Keeping in-house teams focused and collaborating effectively isn’t easy. With , managing everything from small projects to full-fledged multi-channel campaigns isn’t only possible, but it might actually be fun. Learn More: For Professional Marketers: One Calendar to Rule Them All Marketing Agencies Instead of managing multiple clients with multiple tools, get all your clients into . You can finally stop trying to manage tons of different platforms and get everyone on the same page. Learn More: For Agencies: Every Client. Every Project. One Platform. Small Businesses SMBs have enough things to worry about, without worrying about keeping marketing organized. Our marketing calendar keeps things together so business owners and small business marketers can spend their limited resources doing work that matters. Learn More: For Small Business: The #1 Marketing Calendar For Your Growing Business and Keeping Your Sanity Solopreneuers When you’re a solo marketer, you’re responsible for everything that needs to get done. Fortunately, there’s one tool built to keep your life in order, so you can focus on building your business. Learn More: For Solopreneuers: The #1 Editorial Calendar For the Solopreneuer Who Does Everything Universities When managing marketing campaigns and communications across multiple departments, there’s a lot that can do wrong. That’s why top schools like American University and the University of Georgia depend on to keep everything organized in one place. Learn More: For Higher Education: Mission Control For Higher Education Teams Why Use ? Most marketing teams use a wide array of tools to get work done: Editorial calendars  to plan pieces and content themes in advance. Google Calendar  to manage meetings and events. Social media management platforms  to wrangle multiple networks. Email platforms  to schedule and deliver newsletters. Spreadsheets  to build reports. More spreadsheets  to track project progress. Yet another spreadsheet  to store future marketing ideas. †¦ too †¦ many †¦ spreadsheets. You have nightmares about endless color-coded columns. Analytics platforms  to prove your work is driving results. Communication apps  to keep inner-office chatter out of your inbox. Numerous publishing and execution tools  for different types of content. Note-taking apps  for storing memos and documentation. Project management tools  to keep creative teams organized. If that sounds like a lot of software, this list is only scratching the surface. Here’s a visualization of the martech landscape from back in 2011: Of course, the marketing industry has matured since then. The number of tools we have to choose from has grown accordingly. Here’s a similar visualization from 2017: That is an overwhelming number of tools and services to choose from. If looking at this makes you feel like popping an aspirin, you’re not alone. But, the market has grown because marketer’s needs have grown. We have more options for more specialized solutions than ever. In theory, this should make life easier, right? The answer is a resounding â€Å"kind of.† Marketers are still left using tools that weren’t made with marketers in mind. To make matters worse, purpose-built marketing solutions often don’t integrate with one another, either. This means: Marketing tool stacks are disconnected. When tools can’t talk to each other, keeping things organized gets difficult. Inefficient tools lead to inefficient work. For marketers, time is money, and time wasted due to tools that don’t scale is unacceptable. Managing projects and campaigns across multiple tools increases odds for errors. Copying and pasting content out of a static calendar into a CMS? Tracking progress between a spreadsheet and two team management apps? The more manual effort required to move data, the more opportunities exist for things to go wrong. Referring back to the marketing tool map above, it all leads to one question: Do you really need (at least) one tool from each of those product categories? With so much work to do and software to manage, marketing teams need one version of truth to guide them. Something that can consolidate the tools they use most day-to-day. A platform that’s actually built for marketers. One that can replace copy-and-paste processes and end the tyranny of countless spreadsheets. That platform is . Im replacing my copy-and-paste marketing processes with @How Can Help Beat Makeshift Marketing? is built to empower teams to push past makeshift marketing for good. Let’s take a deep dive into some key areas where streamlining marketing workflows with makes more sense than doing things the old-school way. One Place to Start Every Project With a makeshift marketing approach, projects live in several different tools. That makes it tough to know where to look, for what, and when. With as your team’s go-to marketing hub, you have one place to start planning every project and campaign. Visualize your entire marketing strategy. With Custom Content Types, mapping out every piece of content you’re working on it simple. See every project and campaign on one calendar. becomes your marketing team’s single version of truth  to see what’s ahead. Stop switching tabs between multiple apps. Eliminate confusion over which projects live in which app. Bring them all home into one cohesive marketing hub. With @as your team’s go-to marketing hub, you have one place to start planning everyOne Place to Manage Every Workflow From planning to execution, managing marketing workflows  isn’t easy. There are plenty of ways things can go wrong. Odds are, you’ve experienced a lot of them yourself. Part of the problem stems from tools that aren’t built to support smart marketing workflows at all. That’s why is designed to organize every phase of your marketing processes. Communicate. With Discussion Threads, you can keep all communication attached to every project and piece of content. No more missing messages or email threads. Collaborate. Pass comments, exchange files, and manage version control. Create. With key integrations, you can execute everything in one place. @is designed to organize every phase of your marketing processes.Content: One Unified Editorial Calendar. enables teams to manage every project on one calendar. This gives everyone full visibility into all your marketing efforts. No more missed deadlines or last-minute surprises. It’s also easy to drag and drop entries from one day to another. Plus, with our WordPress integration, you can schedule blog posts to publish automatically. Write content in Word, Google Docs, or the built-in text editor, and you can even convert your docs directly into WordPress posts, or convert and download them as HTML (to be imported into another CMS). @enables teams to manage every project on one calendar. Heres how:Social Media Marketing: Schedule. Publish. Measure. Bringing your content and social media calendars together yields several benefits: Manage all your content in one place. Create content and schedule social promotion, together. Curate content from anywhere on the web with our Chrome extension. Stop switching between multiple platforms. You need to know what’s publishing, and when, regardless of the medium or channel. Instead of managing content in one place and scheduling social posts in another, bringing both under one roof makes it easier to get the full picture on your publishing schedule. Save time automating scheduling and reporting. Use ReQueue  to reshare top performing posts. Use Best Time Scheduling  to post at optimal times without manual effort. Use deep social analytics  to measure performance and produce visually appealing reports. Stay on top of all your social media conversations with Social Conversations Inbox. Reply, message and engage directly from your account. Instead of using multiple tools, manually building posting schedules and reports, you can save tons of time automating everything with a purpose-built platform. Plus, with our mobile app, you can easily manage social scheduling no matter where you are. @helps marketing teams save time creating, scheduling, and measuring social media postsMarketing Project Management: Stop Herding Cats. Get More Done. Creative professionals are hired because they’re good at what they do. Sometimes, they’re not the best at getting organized, though. In fact, it’s not unusual to see a writer or designer with a desk that looks like this: What looks like chaos, is actually a sign of a genius at work (or, at least, that’s what they’ll say). 😉 Now, this isn’t to say marketers are inherently disorganized. Far from it. But, even the most coordinated amongst us need tools to keep our work days, weeks, and months straight. Marketing project managers know this. And, if you’ve ever tried managing multiple teams or clients in numerous toolsets (a common headache for agencies and enterprises, in particular), you know the pain is real. Instead, is made to make corralling creatives and marketers easier. Here’s how we do it: Organize complex campaigns with Marketing Campaigns. Keep every piece of every campaign organized on one visual timeline. Use Task Templates  to build project checklists. Maintain consistent workflows  with these reusable checklists. Plus, approve (or reject) work with Task Approvals. Measure productivity with Team Performance Reports. See who’s crushing it, who’s falling behind, and adjust workloads accordingly. Plus, with our Zapier integration, you can easily sync popular project management tools including Asana, Trello, Basecamp, and Wrike with your calendar. Email Marketing: Schedule Newsletters With Your Favorite Email Service Provider. Email marketing drives 4,000% ROI. With Email Marketing from , you can: Seamlessly integrate with your *favorite* email marketing platform.  You already have a kick-a$$ email platform you know and love, so why give it up? With Email Marketing, you can easily connect your preferred email platform to with just a couple clicks. Write click-worthy email subject lines†¦every time.  With Email Marketing, you can use ’s *exclusive* Email Subject Line Tester to optimize and perfect every subject line to drive  more  opens,  more  clicks, and  more  conversions. Get full visibility into your ENTIRE  marketing strategy.  Say â€Å"buh-bye† to disjointed marketing content (and constantly jumping from screen to screen). With Email Marketing, it’s easy to see how your email campaigns relate to the rest of your marketing strategy and quickly make adjustments if necessary. And when it’s this easy to manage + optimize your already-powerful email marketing strategy†¦ †¦imagine how much  more  ROI you can drive with everything in one place.  Ã°Å¸Ëœâ€° currently integrates with MailChimp, Constant Contact, Active Campaign, and Campaign Monitor. How to Overcome Makeshift Marketing Buyers Guide Marketing  departments are busy places. Everyone has too much to do, and not enough time. Plus, there are always competing deadlines to meet, metrics to monitor, and channels to manage. None of this makes keeping teams organized any easier. In fact, sometimes, it feels downright impossible. Naturally, most marketers rely on a variety of tools to keep things under control. From planning to execution to measurement, there’s a tool or ten for everything. They’re supposed to make life easier. They’re supposed to make marketing management feel, well, manageable. Except they don’t. Not as well as you’d like, at least. Everything feels scattered, and your disjointed workflows don’t seem to work at all. So, what gives? In an ironic twist, your tools could actually be killing your marketing team’s productivity. Fortunately, this problem has a name, and you can fix it. How to Overcome Makeshift Marketing: The Buyers GuideWhat Is Makeshift Marketing (And How Does It Hold You Back)? Marketers often do marketing with non-marketing tools. Like spreadsheets. Too many spreadsheets. For everything. Or, they choose single-solution tools that do one thing †¦ but don’t integrate with other software. This is what we call makeshift marketing, and it’s no way to work. What makes this approach so painful? It makes developing efficient workflows impossible. Switching between multiple tools that don’t sync with each other leads to a lot of tab-switching. It necessitates a lot of inefficient hacks and workarounds. Tedious copy-and-paste processes aren’t fun, and they leave too much room for error. It makes collaboration feel like a trip to the dentist. Clunky tools lead to clunky processes that lead to dreading going into the office. Fortunately, there’s a better solution out there: . Free Pitch Deck: Are you sold on but need help educating your team? Grab your free slide deck to pitch to your boss. What Is ? is the  industry-leading marketing suite  that brings all your content, social, asset management, email, and marketing project management tools together on one unified platform. It’s mission control for your marketing team, making it easy to plan and execute your entire marketing strategy. In short, it’s the all-in-one answer to makeshift marketing. Could makeshift marketing be blocking your marketing teams productivity?Who Is For? Anyone in marketing who needs to get organized. That includes †¦ Professional Marketing Teams Keeping in-house teams focused and collaborating effectively isn’t easy. With , managing everything from small projects to full-fledged multi-channel campaigns isn’t only possible, but it might actually be fun. Learn More: For Professional Marketers: One Calendar to Rule Them All Marketing Agencies Instead of managing multiple clients with multiple tools, get all your clients into . You can finally stop trying to manage tons of different platforms and get everyone on the same page. Learn More: For Agencies: Every Client. Every Project. One Platform. Small Businesses SMBs have enough things to worry about, without worrying about keeping marketing organized. Our marketing calendar keeps things together so business owners and small business marketers can spend their limited resources doing work that matters. Learn More: For Small Business: The #1 Marketing Calendar For Your Growing Business and Keeping Your Sanity Solopreneuers When you’re a solo marketer, you’re responsible for everything that needs to get done. Fortunately, there’s one tool built to keep your life in order, so you can focus on building your business. Learn More: For Solopreneuers: The #1 Editorial Calendar For the Solopreneuer Who Does Everything Universities When managing marketing campaigns and communications across multiple departments, there’s a lot that can do wrong. That’s why top schools like American University and the University of Georgia depend on to keep everything organized in one place. Learn More: For Higher Education: Mission Control For Higher Education Teams Why Use ? Most marketing teams use a wide array of tools to get work done: Editorial calendars  to plan pieces and content themes in advance. Google Calendar  to manage meetings and events. Social media management platforms  to wrangle multiple networks. Email platforms  to schedule and deliver newsletters. Spreadsheets  to build reports. More spreadsheets  to track project progress. Yet another spreadsheet  to store future marketing ideas. †¦ too †¦ many †¦ spreadsheets. You have nightmares about endless color-coded columns. Analytics platforms  to prove your work is driving results. Communication apps  to keep inner-office chatter out of your inbox. Numerous publishing and execution tools  for different types of content. Note-taking apps  for storing memos and documentation. Project management tools  to keep creative teams organized. If that sounds like a lot of software, this list is only scratching the surface. Here’s a visualization of the martech landscape from back in 2011: Of course, the marketing industry has matured since then. The number of tools we have to choose from has grown accordingly. Here’s a similar visualization from 2017: That is an overwhelming number of tools and services to choose from. If looking at this makes you feel like popping an aspirin, you’re not alone. But, the market has grown because marketer’s needs have grown. We have more options for more specialized solutions than ever. In theory, this should make life easier, right? The answer is a resounding â€Å"kind of.† Marketers are still left using tools that weren’t made with marketers in mind. To make matters worse, purpose-built marketing solutions often don’t integrate with one another, either. This means: Marketing tool stacks are disconnected. When tools can’t talk to each other, keeping things organized gets difficult. Inefficient tools lead to inefficient work. For marketers, time is money, and time wasted due to tools that don’t scale is unacceptable. Managing projects and campaigns across multiple tools increases odds for errors. Copying and pasting content out of a static calendar into a CMS? Tracking progress between a spreadsheet and two team management apps? The more manual effort required to move data, the more opportunities exist for things to go wrong. Referring back to the marketing tool map above, it all leads to one question: Do you really need (at least) one tool from each of those product categories? With so much work to do and software to manage, marketing teams need one version of truth to guide them. Something that can consolidate the tools they use most day-to-day. A platform that’s actually built for marketers. One that can replace copy-and-paste processes and end the tyranny of countless spreadsheets. That platform is . Im replacing my copy-and-paste marketing processes with @How Can Help Beat Makeshift Marketing? is built to empower teams to push past makeshift marketing for good. Let’s take a deep dive into some key areas where streamlining marketing workflows with makes more sense than doing things the old-school way. One Place to Start Every Project With a makeshift marketing approach, projects live in several different tools. That makes it tough to know where to look, for what, and when. With as your team’s go-to marketing hub, you have one place to start planning every project and campaign. Visualize your entire marketing strategy. With Custom Content Types, mapping out every piece of content you’re working on it simple. See every project and campaign on one calendar. becomes your marketing team’s single version of truth  to see what’s ahead. Stop switching tabs between multiple apps. Eliminate confusion over which projects live in which app. Bring them all home into one cohesive marketing hub. With @as your team’s go-to marketing hub, you have one place to start planning everyOne Place to Manage Every Workflow From planning to execution, managing marketing workflows  isn’t easy. There are plenty of ways things can go wrong. Odds are, you’ve experienced a lot of them yourself. Part of the problem stems from tools that aren’t built to support smart marketing workflows at all. That’s why is designed to organize every phase of your marketing processes. Communicate. With Discussion Threads, you can keep all communication attached to every project and piece of content. No more missing messages or email threads. Collaborate. Pass comments, exchange files, and manage version control. Create. With key integrations, you can execute everything in one place. @is designed to organize every phase of your marketing processes.Content: One Unified Editorial Calendar. enables teams to manage every project on one calendar. This gives everyone full visibility into all your marketing efforts. No more missed deadlines or last-minute surprises. It’s also easy to drag and drop entries from one day to another. Plus, with our WordPress integration, you can schedule blog posts to publish automatically. Write content in Word, Google Docs, or the built-in text editor, and you can even convert your docs directly into WordPress posts, or convert and download them as HTML (to be imported into another CMS). @enables teams to manage every project on one calendar. Heres how:Social Media Marketing: Schedule. Publish. Measure. Bringing your content and social media calendars together yields several benefits: Manage all your content in one place. Create content and schedule social promotion, together. Curate content from anywhere on the web with our Chrome extension. Stop switching between multiple platforms. You need to know what’s publishing, and when, regardless of the medium or channel. Instead of managing content in one place and scheduling social posts in another, bringing both under one roof makes it easier to get the full picture on your publishing schedule. Save time automating scheduling and reporting. Use ReQueue  to reshare top performing posts. Use Best Time Scheduling  to post at optimal times without manual effort. Use deep social analytics  to measure performance and produce visually appealing reports. Stay on top of all your social media conversations with Social Conversations Inbox. Reply, message and engage directly from your account. Instead of using multiple tools, manually building posting schedules and reports, you can save tons of time automating everything with a purpose-built platform. Plus, with our mobile app, you can easily manage social scheduling no matter where you are. @helps marketing teams save time creating, scheduling, and measuring social media postsMarketing Project Management: Stop Herding Cats. Get More Done. Creative professionals are hired because they’re good at what they do. Sometimes, they’re not the best at getting organized, though. In fact, it’s not unusual to see a writer or designer with a desk that looks like this: What looks like chaos, is actually a sign of a genius at work (or, at least, that’s what they’ll say). 😉 Now, this isn’t to say marketers are inherently disorganized. Far from it. But, even the most coordinated amongst us need tools to keep our work days, weeks, and months straight. Marketing project managers know this. And, if you’ve ever tried managing multiple teams or clients in numerous toolsets (a common headache for agencies and enterprises, in particular), you know the pain is real. Instead, is made to make corralling creatives and marketers easier. Here’s how we do it: Organize complex campaigns with Marketing Campaigns. Keep every piece of every campaign organized on one visual timeline. Use Task Templates  to build project checklists. Maintain consistent workflows  with these reusable checklists. Plus, approve (or reject) work with Task Approvals. Measure productivity with Team Performance Reports. See who’s crushing it, who’s falling behind, and adjust workloads accordingly. Plus, with our Zapier integration, you can easily sync popular project management tools including Asana, Trello, Basecamp, and Wrike with your calendar. Email Marketing: Schedule Newsletters With Your Favorite Email Service Provider. Email marketing drives 4,000% ROI. With Email Marketing from , you can: Seamlessly integrate with your *favorite* email marketing platform.  You already have a kick-a$$ email platform you know and love, so why give it up? With Email Marketing, you can easily connect your preferred email platform to with just a couple clicks. Write click-worthy email subject lines†¦every time.  With Email Marketing, you can use ’s *exclusive* Email Subject Line Tester to optimize and perfect every subject line to drive  more  opens,  more  clicks, and  more  conversions. Get full visibility into your ENTIRE  marketing strategy.  Say â€Å"buh-bye† to disjointed marketing content (and constantly jumping from screen to screen). With Email Marketing, it’s easy to see how your email campaigns relate to the rest of your marketing strategy and quickly make adjustments if necessary. And when it’s this easy to manage + optimize your already-powerful email marketing strategy†¦ †¦imagine how much  more  ROI you can drive with everything in one place.  Ã°Å¸Ëœâ€° currently integrates with MailChimp, Constant Contact, Active Campaign, and Campaign Monitor.